Sugar It’s A Pout Time! Vivid Lipstick Box | Review & Swatches

IT'S A Pout Time Vivid Lipstick Box

Beauty, to me, is being comfortable in your own skin. That, or a Kick-Ass Red Lipstick. No, I did not make that up. It is what Gwyneth Paltrow said. I just happen to believe it. Well, when it comes to lipsticks, buying another one never hurts. So, when I came to know about It’s A Pout Time vivid lipstick box of Sugar Cosmetics, I could not handle myself until I bought it. So here goes my yet another review on lipsticks and this time it is not just one but four of them. I have already made a video on my YouTube channel. So, if you prefer to watch rather than read, then visit my channel or click here (YouTube).

Introduction to Sugar Cosmetics

This is quite a new brand in the market. I came to know about it from all the pictures of bloggers on instagram, showing it off. So it was quite natural for me too to have an inclination to use them. So below is what they claim:

“SUGAR Cosmetics was crafted for the woman who refuses to be stereotyped into roles. Makeup that challenges the status quo. Unapologetically bold yet approachable. Generous yet budgeproof. High on style and higher on performance, SUGAR is you. We believe you can make heads turn wherever you go and wear your attitude on your sleeves. We believe in having your back when you’re short of a back-up plan. We believe you should own your personality, not just wear it. For us, makeup is not just a necessity; it’s a statement that says, “I am beautiful but a dash of lipstick every once in a while makes me feel sexy”.  We know there is a lot that goes into looking gorgeous which is why we’ve introduced Sugar, a range of cosmetics that complements the sweet & sassy side of you. Our products are everything you need to look stunning while you’re on the go; you might just fall in love with yourself all over again. That’s the power of Sugar which lasts long, really long.”


The Limited Edition SUGAR It’s A-Pout Time Vivid Lipstick Gift Box features four smashing new Matte Lipsticks in an array of shades – from bold pops of colour to always flattering neutrals – inside a vibrant, handbag-friendly box. An absolute must-have for any woman who believes in the power of the pout, they deliver full coverage with just one coat.

It’s A-Pout Time Vivid Lipstick Gift Box is the ultimate gift for you and your loved ones. This matte lipstick set includes a mix of everyday neutrals and fun pop shades, perfect for any occasion. Each lipstick comes in its own individual carton so you can separate and gift individually, or treat yourself.


Each lipstick, if you plan to buy individually will cost you Rs. 599/-. For the box, which contains 4 of the shades will cost Rs. 2399/-, but they are always on discount so you will be paying Rs. 1999/-.

You can buy them from their website, here.

In my case, because they do not deliver to my pin code area, I got the box from Fabbag. You can check them here.


Pentaerythrityl tetraisostearate, silica, polyethylene,octyldodecyl stearoyl stearate, c12-15 alkyl benzoate, octyldodecanol, synthetic beeswax, isocetyl stearate, vp/eicosene copolymer, euphorbia cerifera (candelilla) wax,flavor, diethylhexyl syringylidenemalonate, caprylic/capric triglyceride, mica, talc, tin oxide, titanium dioxide, iron oxides, bismuth oxychloride, red 6, yellow 5 lake, red 7 lake, blue 1 lake, red 28 lake


The lipstick comes in a rectangular tube with a matte finish and has the brand and shade name printed on it. It houses a flat, slanted tip lipstick bullet inside. The sharp sides of the lipstick gets a little blunt after 1-2 usages and then you are left with a blunt edge to get to the sides. The best part is that when you twist the bullet down, it twists down to a satisfying click and it also closes and opens with a click when you put the cap back on or off. This helps in knowing that your lipstick is safe in your bag.


Although the lipsticks are matte, surprisingly they are not drying. I can not say that they are truly moisturizing but you can carry them even in your not so perfect lip condition. Unlike true matte drying lipsticks, they do not accentuate the fine lines of your lips and also you can get away without scrubbing your lips before applying it. They are not very soft at first while applying, but I kind of like the texture as I am not quite a fan of highly creamy lipsticks which deposits excess of product on your lips. It has a little sheen when freshly applied but settles to a true matte. Once applied, you won’t feel like you are wearing heavy lipsticks, which is a good thing.

Pigmentation & Staying Power

It gives medium color in single swipe which can be built up to full coverage in another swipe. They are well pigmented. I never used any lip liner underneath them. Even if you have pigmented lips, they will surely cover it up to give you nicely coloured lips. They are long wearing and stays easily for 4-5 hours with food and drinks in between. If you are having oily food then, you might have to recheck  as it fades a bit after that. With time they do not settle in lines and leaves a bit of tint when it wears off.


Unfortunately just 2 days after I ordered the box, they launched two more shades to this collection. I will surely try to get my hands on those too very soon, but till then I will surely enjoy the four gorgeous shades as given below:

  • 01 The Big Bang Berry: It’s a stunning plum wine shade. It looks like a plum shade in some lights instead of deep berry wine color. It’s a stunning shade for medium to dusky skin tones. But if you are a fond of wearing dark lip, totally go for it.
  • 02 Breaking Bare: It is a dusty rose shade that looks like deeper shade of mauve. For me it is the perfect MLBB shade. So if you are in search of such shade then this is a highly recommended shade. It is a perfect everyday shade that is universally flattering.
  • 03 Mad Magenta: It is that Indian wedding party perfection color. It is a very flattering shade of pink and can work for all skin tones. Not for the weak-hearted though as it is true to its name, a stunning magenta pink color.
  • 04 Coraline in the City: It is very bright shade. This is a perfect Reddish Orange shade. If you are not used to of  bright lip colors, this may not be for you. But as a lover of anything orange, I wear it both in daytime as well as night time.
Photos & Swatches

Its pout time vivid lipsticks

Its pout time vivid lipsticks

Its pout time vivid lipsticks

Its pout time vivid lipsticks

Its pout time vivid lipsticks

  • Matte finish packaging + Travel friendly
  • Non drying Matte Formula
  • Good Pigmentation + Full Coverage
  • Long Wearing upto 5 hrs.
  • Does not settle in fine lines + Fades evenly
  • Total 6 shades to complement all skin tone
  • No Mineral oil + No Paraben
  • Transfers a little initially
  • Apply Lip balm before if you have highly dry lips

Are you going to try any of the shades? Let me know in the comments below.

One last thing, I would be ever grateful for your support in sharing this around, so feel free to hit the buttons below to share on various channels. Big Thanks!

Keep your heads high girls.

Spread L.O.V.E


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